Question 1

WordPress or Next.js?

Accepted Answer

WordPress + Elementor Pro when the client needs to publish content frequently without a developer in the loop, and the site has fewer than ~50 pages of structured content. Next.js for marketing sites that need top-1-percentile performance, real CMS integration with type safety, or that share components with a separate app. The decision goes in the brief in week one.

Question 2

How fast will the site actually be?

Accepted Answer

All-green Core Web Vitals on the LCP screen and a sub-1-second Time to First Byte on every page I ship. Concretely: 95+ on PageSpeed mobile, 99+ desktop. Image optimization, font subsetting, code-splitting, and edge caching are all included — not 'optional add-ons'.

Question 3

Do you handle SEO too?

Accepted Answer

Technical SEO is built in: full structured-data graph (Organization, WebSite, FAQ, BreadcrumbList, Service, Article), sitemap + robots tuned for AI crawlers, per-page metadata, hreflang, canonical consistency, and a /llms.txt. Content SEO (keyword research, article briefs, link building) is a separate retainer engagement.

Question 4

What's included after launch?

Accepted Answer

30 days of post-ship retainer at no extra cost: bug fixes, copy tweaks, analytics setup, and one round of post-launch CRO based on real traffic data. After that, ongoing support is the $5 K/mo retainer or paid sprints as needed.

High-Conversion Web Design

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